Is your brand identity still working as hard as your business?
Send us a few examples of your current brand and our experienced creative team will take a proper look.
We'll tell you what's working, what's not, what we'd keep and where we see opportunities to improve — from consistency and efficiency to how effectively you're standing out, and where AI-assisted tools could help keep you consistent.
Just useful advice from people who've been helping brands move forward for 37 years.
The problem
As businesses evolve, your brand identity doesn’t always keep up. What started as a clear identity can gradually become inconsistent, inefficient and harder to manage.
Efficiency & Speed
Your team needs quality creative at pace, but without a clear brand system, every new asset risks going off track. Add AI into the mix and inconsistencies can multiply just as quickly as the content itself.
Revenue & Cost
Disjointed creative creates extra rounds of feedback, duplicated effort and wasted budget — while making it harder to trust what you're putting into the world.
Stand Out & Awareness
Your competitors are investing, evolving and becoming more confident. If your brand stands still while your market moves forward, it's easy to become overlooked.
The answer isn't always a rebrand. Sometimes you just need to know what to keep, what to fix and where to focus next — that's exactly what your Brand MOT is designed to uncover.
The Brand MOT
So, how does it work?
01
Send us your brand identity
Upload a handful of brand assets —your website, guidelines, presentation, campaign, social, brochure or anything else you think represents your brand.
02
We take a proper look
An experienced Eclipse brand designer reviews what you've sent — looking at consistency, clarity, distinctiveness, usability and opportunities.
03
We talk it through
We'll arrange a convenient call and talk you through what we've found — what's working, what we'd improve and where we'd focus first.
04
You decide what's next
Take our recommendations away and do it yourself, work with us on the areas that need attention, or let Eclipse take care of the whole thing — including AI brand skills your team can use day to day.
Why eclipse?
Good people make good partnerships.
For 37 years, Eclipse has built its reputation on something surprisingly simple — being really good people to work with. You'll work directly with the designers doing the work: experienced, passionate people without layers of account management or creative egos getting in the way.
We listen. We challenge when it's useful. We care about the details and we'll keep pushing until the work feels right. It's how we build trust from day one, and why so many client relationships last well beyond the first project.
Your brand. Your team. Your way.
Every business has different challenges, budgets and in-house capabilities. Whether you need expert guidance, a creative partner or a team to take care of everything, we work in a way that works for you.
Advice & Consultancy
We review your brand, identify opportunities and give your team the expertise, recommendations and practical tools to move forward with confidence.
Collaborative Creative
We work alongside your team to evolve your brand, develop the master creative assets and equip your people to take it forward consistently.
Full-Service Creative
From brand strategy and identity to campaigns, websites and everyday assets, we become an extension of your team and take care of the lot, with AI-powered brand skills to keep everything aligned.
Start where you need us. Scale when you need us.
Brand thinking that keeps working after we've gone.
Built with AI, led by people
We've built AI into how we work. It doesn't replace the thinking. It means every output follows the same structure, tone and rules, from the first idea to the 100th social post. And we can hand that system over to you.
Distinctive by design
Considered strategy and creative, shaped by experienced designers who know your brand inside out.
Consistent by default
Structured, repeatable outputs that stay true to your guidelines, so every touchpoint looks and sounds like you.
Skills for your team
Custom AI brand skills built into your marketing workflow, so your team can create on-brand content with confidence.
Case Study
An unmissable opportunity for SMP Group.
For almost a century, SMP has been doing far more than putting ink on paper. Behind the print is deep expertise, relentless attention to detail and a team obsessed with getting every job right.
The challenge was to make that value visible. We worked with SMP to move the conversation beyond print production – defining a clearer position around the physical impact they create for brands and the standards, service and expertise that make it happen.
We kept the equity that mattered, then built a bolder, more confident identity around it. Big typography, vibrant colour, authentic imagery and a flexible visual system bring the brand to life across everything from presentations and social to POS and OOH.
A brand built to make an impact.
Trusted to get it right.
Don't just take our word for it. Here's what some of the brands we've helped have to say about working with us.
“Eclipse start every relationship as they mean to go on. The design team you meet at the beginning is the team you continue to work with, there are no Account Managers getting in the way! What you get instead is access to a great team of creatives whenever you need it…”
Emma Holden – Marketing Controller – Country Range Group
“I wanted a cleaner, fresher look for our school - one that focused specifically on our wonderfully vibrant, resilient and creative pupils. Eclipse absolutely understood the brief and the end result gave us such a striking and arresting theme. Totally creative, always reliable and so very lovely to work alongside.”
Emily Wood – Head of Marketing & Communications – Bredon School
“Partnering with Eclipse on our rebrand was transformative. They helped us evolve Connections, creating a beautifully refined brand architecture across Luxury, Cruise & Explore. Their creative vision and attention to detail made the entire process feel effortless and elegant.”
Sarah Hunter – Head of Marketing – Jacobs Media
Do your visuals match up to your company's value?
Get in touch for your free consultation and discover how we can start supporting your brand.
We’d love to get sight of your current brand identity and give you our expert opinion
Fill out the form, share any links and we’ll be in touch to arrange next steps.
