May 24
The Brief
When Samaritans underwent a rebrand, Eclipse Creative were briefed to not only apply the new, more contemporary identity to a range of promotional and communications materials, but to ensure that they were produced to the highest possible standard and also reached the charity’s 200 branches correctly and efficiently.
The Answer
Closely following the new brand identity guidelines, we executed an overhaul of all materials from the previous orange and red to the striking green branding, including handling the print and fulfilment within Samaritans’ budget and adhering to timescales.
